Boots  Live  Project: Botanics  Product Development

In response to the live project set by Boots, I was placed in a small team and asked to develop a new product for the sub skincare brand Botanicas. The product development report includes the exploration of current consumer insight, industry trends and an audit of how the current brand operates. Three product concepts were recommended to the Boots clients, narrowing down to personalised bath salts products, which focus on combating numerous of health benefits, such as anxiety.